Organic Search - SEO

Search Engine Optimization will help your potential customers find you. Using best practices, Stikky Media can help you increase your website traffic, leads, and sales.

Search Engine Optimization offers an excellent return on investment when done properly, but keeping up with the constant changes can be challenging. Our technicians will create a strategy that will help you maintain the search engine results you want. A successful SEO campaign starts with a website audit, competitive analysis, and strategy development.

Our SEO Services include:

  • Complete SEO audit
  • Keyword strategy development
  • On-page optimization
  • Online public relations and link building
  • Content marketing
  • Social media integration
  • Conversion optimization
  • Mobile SEO
  • Local and national SEO
  • SEO ranking and reporting services
  • SEO audits and strategies

Organic Search - SEO

Search Engine Optimization will help your potential customers find you. Using best practices, Stikky Media can help you increase your website traffic, leads, and sales.

Search Engine Optimization offers an excellent return on investment when done properly, but keeping up with the constant changes can be challenging. Our technicians will create a strategy that will help you maintain the search engine results you want.

We were thoroughly impressed with the results our SEO package provided us with. In just a short time frame our web domain was at the top of the list with our search phrases.

Meghan Mckenzie

Senior Digital Account Manager, Westhills BC

Our SEO Services include

  • Complete SEO audit
  • Keyword strategy development
  • On-page optimization
  • Online public relations and link building
  • Content marketing
  • Social media integration
  • Conversion optimization
  • Mobile SEO
  • Local and national SEO
  • SEO ranking and reporting services
  • SEO audits and strategies

A successful SEO campaign starts with a website audit, competitive analysis, and strategy development.

SEO Website Audit

A comprehensive SEO audit is the first step towards a useful digital marketing strategy.

Our audit services include:

  1. Ranking analysis
  2. Keyword analysis
  3. Competitor and marketplace analysis
  4. On-page optimization grading
  5. Technical analysis
  6. Link analysis
  7. Recommendations and strategy

Audit Implementation and Support

Our Implementation and Support Services can take the results of the SEO Site Audit, formulate a SEO strategy, apply it to your website, and measure the results.

If you do not have access to a web developer, Stikky Media’s technicians can perform all the work needed.

If you have a web developer, our technicians can communicate with them to implement the strategies outlined in the Site Audit.

Once the SEO strategy has been implemented, our technicians will generate monthly reports. These reports will measure how the SEO campaign is progressing and will indicate which areas require further attention.

In addition, you will receive monthly reports that outlines the work that has been accomplished, a list of high-priority items to be addressed over the next month, and relevant campaign performance data.

If your site needs more content in order to target keyword phrases effectively, Sticky Media will develop material for you through our content development service.

Search engines are in constant fluctuation as they have frequent algorithm changes that alter search results for keywords. By continually monitoring the search-marketing landscape a specialized SEO team can react on your behalf to ensure consistent performance for your phrase targets.

Opportunities for Growth

Websites must advance to survive. As the Internet expands, your site will also grow in size, content, tools, products, and service offerings. Our expert SEO technicians will work to unearth opportunities to expand your search presence as well as ways to avoid impending pitfalls.

Stikky Media’s SEO Implementation steps:

  1. Implement changes on your site promptly
  2. Keep your website up-to-date with SEO best practices
  3. Quickly respond to changes in search markets
  4. Outline the implications of search engines for site changes

Opportunities for Growth

Websites must advance to survive. As the Internet expands, your site will also grow in size, content, tools, products, and service offerings. Our expert SEO technicians will work to unearth opportunities to expand your search presence as well as ways to avoid impending pitfalls.

Stikky Media’s SEO Implementation steps:

  1. Implement changes on your site promptly
  2. Keep your website up-to-date with SEO best practices
  3. Quickly respond to changes in search markets
  4. Outline the implications of search engines for site changes

SEO Increases Sales

For most websites, the traffic from search engines is critically important to its success. Big or small, increasing search traffic can have a dramatic effect on the number of people who buy from your business.

Improving your rankings generates more site traffic and more leads, leading to more sales and ultimately, more revenue and opportunity for improvement to your organization.  By increasing your site’s ranking in search engine results through SEO techniques, this will lead to increased exposure and brand awareness.

Technical Website Audit

Stikky Media’s Website Audit is a report that identifies opportunities for improvement. These opportunities allow you to add extra layers of security when entering the competitive arena known as search engine optimization. It also gives you the expertise needed to improve any search engine ranking.

Our Website Audit is a critical SEO site analysis designed to give your website a SEO strategy customized to your specific needs. An Audit includes an SEO analysis report containing the search engine strategy for your website and consists of two essential delivery components: keywords (strategic) and site ranking factors (structural).

Keyword Research

Website Audits identify the relevant search terms connected with your business. This is accomplished by gathering all relevant and applicable terms, their average search volume, and competition. Stikky Media then reviews our findings to make sure they aline with your industry, after which we produce a list of keywords to use correctly on each page of your website and throughout your digital assists.

Website Analysis Phase

Stikky Media’s SEO Technicians prepare a detailed technical website analysis.

  • Textual and Multimedia Content – Content Effectiveness, Development Strategies, Duplication Issues
  • Website Architecture – Directory Structure, URL Formatting
  • User Experience – Site Speed, Conversion Optimization, Navigation
  • On-Page Optimization – Semantic Markup, Metadata, Coding Compliance
  • Off-Page Optimization – External Linking, Social Media
Each opportunity for improvement found in the Audit Report will outline an in-depth analysis:

  1. Explanation of the nature of the issue and how it affects your website
  2. Specific recommendations for resolving each issue
  3. Specific examples of each item and recommended a fix
  4. How each issue affects your website’s SEO performance
Our Audit reports conclude with a list of all recommendations for the site, presented in order of priority, to provide a well-thought-out roadmap for beginning the first month of Stikky Media’s Insourcing Partnered Services.

Analysis Review Phase

Once the Website Audit is complete, your Account Manager will send you the finished report and schedule a conference call.

During the call, one of Stikky Media’s senior SEO Technicians will present the report’s findings in detail while answering questions as needed. Stikky Media will also discuss with you the next steps needed for implementing of the suggested list of priorities.

SEO Website Planner

A Site Planner protects your search rankings, traffic, and backlinks during a website migration or rebuild. Our Site Planner service assists our clients and their developers with the transition between a current and new website layout. Failing to address several critical issues during this process will lower your rankings, resulting in reduced search traffic and website revenue.

The most critical aspect during many site redesigns is the preservation of existing search traffic from pages already indexed by search engines. If the correct strategies are ignored, it can take months for your site to rank as efficiently as the original. Other critical areas of concern will include preservation of Metadata, SEO specific navigation, and HTML valid source code.

The Site Planner service includes:

  1. Maintaining Existing Traffic through a 301 redirect strategy to the new site URLs and preserving backlinks to the website.
  2. Configuring URLs and navigation that ensures the URLs follow SEO guidelines and the site’s pages are easily crawlable through the navigation elements.
  3. Keyword Messaging that makes sure all existing page titles, Meta descriptions, and headings are transferred to the new site and are visible to search engines.
  4. Ensuring the HTML code is clean and follows SEO guidelines and recommendations.

Site Planner Report

After the Site Planner report is completed and until site launch, Stikky Media will ensure that all accepted recommendations are implemented. Stikky Media will ensure the search engine steps taken in the Site Planner report are beneficial; this includes updating sitemaps and submitting them to search engines, as well as ensuring all required redirects are in place.

Penguin 3.0’s Action and Reaction Guide

As you know, the digital marketing world is a big, fast-moving place. It seems that every channel evolves every day. So one of the biggest parts of any digital marketer's job is to keep up with headlines in their area. At North Studio, a number of people work on...

10 Office Survival Skills We Learned From Watching Scary Movies

You know that saying, "life imitates art"? Don't believe it? Walk into the average business office at 9am on a Monday morning. That's not an episode of The Walking Dead in there; it's just your coworkers. So before running for the zombie preparedness...

Eye-Tracking Study: How Searchers View SERPs on Google

The SERP (or "search engine results page") is the Holy Grail of all SEO and SEM professionals. (Well, the first page is.) And deciphering how ordinary people read and analyze these pages is golden information for anyone who's concerned about his or her...

Top 5 Factors Influencing B2B Sales Lead Generation Online

Generating sales leads online for B2B products and services can seem counterintuitive at first. After all, those business deals tend to rely on personal relationships developed over years of networking and sales prospecting. In fact, I know a few B2B salespeople who...

The One Weird Thing the Best B2B Content Marketers Do

I'm going to make a confession I never would have before: I'm starting to really, really love reports. I was never a numbers girl; I've always been the one to extoll the benefits and beauty of words over numbers (forgive me, math people! numbers are...

[Slideshare] Do You Waste Everyone’s Time At Meetings?

The meeting: the most dreaded work activity that generally wastes everybody's time and can leave us more confused than clear on what has to be done. Why not rethink the way you lead your meetings so that everyone comes out of it with the information they need, and...

Top 5 Takeaways from HubSpot’s State of Inbound Marketing 2014

Whenever a report like Hubspot's State of Inbound comes out, I get all excited. Some data! Some stats! New things to learn! Benchmarks to compare my work with! And this year's report did not disappoint, either. With 54 pages of data gleaned from thousands of...

10 Brilliant Landing Page Call To Action Insights

Mastering the art of the call to action is essential to inbound marketing success. After all, you want visitors to click on your gated content downloads or to try your product or service. But getting the copy just right can be quite a challenge--I must admit I've...

5 Skills Marketing Students Must Master To Succeed

After a summer full of sun, fun and maybe summer work for some students, it's now time to head back to the classroom and hit the books. There's little I personally like more than back-to-school, with warm sweaters, new books, changing leaves and new learning...

10 Signs You’re Dealing With Sleazy Marketing Consultants

Marketing, as a field, doesn't have the best of reputations. Despite being an essential function in any business, trust in marketers is kind of low; according to a recent survey of CEOs across the world, 80% of them don't trust marketers.  I must say to my...

We’re ready to lead you into the future of digital marketing.