IMC Vancouver 2009

Early Bird Registration for the Internet Marketing Conference only lasts until July 31!

The IMC Vancouver 2009 will include guest speaker Avinash Kaushik, Analytics Evangelist for Google. The official and entire program will be released on July 17th, here is the teaser:

Training Day, September 16

Topics:

• Google Analytics
• Social Media
• User Exeperience

Six hours of training per topic. Pick one.

Conference Day, September 17

Topics:

• Rethink Online Analytics: Accountability, Outcomes, Experimentation & Intelligence
• Cloud Distribution: How Products will be Marketed and Sold in the Future
• Content is the Best Ad: Using the Semantic Web to Revolutionize Online Advertising
• Online Advertising: Forget the Past, Improve the Present, Accelerate the Future
• The Right Mix: How to Determine Budget Allocations for Online Marketing
• Increasing Conversion by Improving Cart and Checkout Usability
• Google's Contribution to the Online Marketers Toolbox
• Search Is Going Real-Time: Will SEO Matter Anymore
• Copywriting for The Four Temperaments
• Combining User Research with Web Analytics
• MVT Testing: Fast & Furious — 10 Principles for Rapid Testing
• Multi-Channel Marketing — Beyond Web 2.0: How User-Generated Content drives Commerce, Online and Offline
• Creating a Listening Grid: How to Monitor, Measure and Engage with Social Media
• Case Studies Using the Six Conversion Rate Lift Factors
• Marketing Automation and the Internet
• The Web Analytics Maturity Model
• Mobile Marketing

Presentations range from 20-60 minutes in length. There will be three tracks this day.

Workshop and Panel Day, September 18

Panels:

• SEO
• Web Analytics
• Online Advertising
• Social Media for Business

Workshops:

• PPC
• Conversion Optimization
• SEO
• Copywriting

There will be two tracks this day.

** Check back soon for the updated program